facebookYuu Rewards App And Card: What's Up With "Yuu"?


Yuu Rewards App And Card_ What's Up With _Yuu__

Yuu Rewards App And Card: What's Up With "Yuu"?

profileJustin Oh

“I want nobody, nobody but Yuu!”

Source: Tenor

You’ve probably seen the ads of the yuu app blasted all across Singapore with the legendary Phua Chu Kang (Gurmit Singh) singing a parody of the iconic K-pop single by the Wonder Girls.

But what’s really up with “yuu”?

Here’s all you need to know about the yuu app, associated cards, and rewards club!

TL;DR: Yuu App And Card ā€” All You Need to Know

With the yuu App, you can earn cash rebates to redeem for selected rewards just by scanning “My ID” when you make purchases at brands such as Cold Storage, Giant, 7-eleven, and more.

Even if you’re not keen on signing up for yet another card, downloading the app for a base 0.5% cash rebate is better than nothing.

Jump to:

What Is The Yuu App About?

Source: yuu

Launched on 27th October 2022, the yuu app, aka yuu rewards club, is a Temasek tech venture by minden.ai. With rising costs of living, the yuu app is another way for you to save on your spending with its simple “Scan, Earn and Redeem” system.

How do I use yuu?

The yuu app is available on both the Google Play Store and Apple App store with a relatively simple sign-up process that requires your phone number for verification. Once done, you can scan the in-app “My ID” whenever you make a purchase at participating brands to earn yuu points which you can redeem for various rewards.

In addition, you can apply and link the new DBS yuu Credit Card or PAssion POSB Debit Card to earn bonus points.

Where can I use yuu?

You can use the yuu app at these participating merchants:

DFI Retail Group (DFI)7-Eleven, Cold Storage, CS Fresh, Giant, Guardian
BreadTalk Group (BTG)BreadTalk, Toast Box, Food Junction4, Food Republic4, Thye Moh Chan, Butter Bean
Mandai Wildlife GroupSingapore Zoo, River Wonders, Jurong Bird Park, Night Safari
SingtelSingtelShop! and Singtel Exclusive Retailers5

Yuu Rewards

The yuu app has quite an extensive rewards catalogue that refreshes with new rewards every once in a while.

You can choose from a selection of items and vouchers from the participating merchants. More recently, the catalogue has expanded and now also includes grocery cash vouchers from Cold Storage and Giant.

On top of that, you can redeem featured rewards for much cheaper than what you would need to pay in cash. This is the most efficient way to use your points.

DBS yuu Credit Card

Source: DBS

The DBS yuu (Visa/AMEX) Card allows cardholders to earn up to 30x yuu Points (Up to 15% cash rebate) at participating merchants till 31 March 2023.

Here’s what the card offers:

1Check out the exclusive offers from the yuu Partners on the yuu App.
2Capped at 3 qualifying transactions per month. Awarded after each qualifying transaction.
3DFI Retail Group (DFI): 7-Eleven, Cold Storage, CS Fresh, Giant, Guardian. BreadTalk Group (BTG): BreadTalk, Toast Box, Thye Moh Chan, Butter Bean, and selected Food Republic outlets and Food Junction outlets. View list of participating outlets on the yuu App.

As you can probably tell, it’s really not a simple 30x bonus as you can only earn the extra 6000 points if you hit minimum spends with the card during certain periods. Moreover, remember that these points can only be redeemed for selected rewards.

That said, the base 2.5% cash rebate with the potential for more is great if you’re one who frequents the partner brands.

DBS yuu card eligibility
Age21 years and above
IncomeS$30,000 and above per annum (Singaporean)
S$45,000 and above per annum (Foreigner)
Annual FeeS$192.60 (Principal card)
S$96.30 (each Supplementary card)
Annual Fee Waiver1 year
Late feeS$100 (For outstanding balance above S$200)
Finance Charges26.80% p.a. chargeable on daily basis (subject to compounding)

DBS yuu Visa Card

Apply Now

DBS yuu American Express Card

Apply Now


PAssion POSB Debit Card

For those of us with the PAssion POSB Debit Card, you can likewise earn yuu points at an accelerated rate, up to 16x yuu Points (Up to 8% cash rebate) at participating merchants.

Here are the details:

1 Browse the yuu App for the full list of products.
2 Cap at 3 x 250 bonus yuu Points per cardmember per month.
3 DFI Retail Group: 7-Eleven, Cold Storage, CS Fresh, Giant, Guardian, BreadTalk Group: BreadTalk, Toast Box, Thye Moh Chan, Butter Bean, selected Food Republic outlets, and selected Food Junction outlets.

Thankfully, the PAssion POSB Debit card is a little less restrictive when it comes to earning rewards, but with lesser cash rebate when compared to the DBS yuu card. Plus, as a debit card with no annual fees, this is likely the card to get for most Singaporeans (over 16 years old).

Oh, and did I mention? The PAssion membership is free!

Should “Yuu”?

If you shop at Giant or Cold Storage for groceries, the DBS yuu Credit Card or PAssion POSB Debit Card is pretty much a no-brainer as it wouldn’t be all too difficult to hit the requirements.

For the rest of us, we’re presented with a “why not just have it” situation. While the advertised rewards of up to 15% cash rebate with the DBS yuu Credit Card and 8% cash rebate with the PAssion POSB Debit Card are amazing on paper, we have to jump through so many hoops just to hit the maximum.

I can’t see these cards as being competitive with other cashback or miles credit cards, especially when they require you to spend within DFI retail group and BTG outlets.

That said, I’ll still be having the yuu app installed for the rare occasions that I shop at 7-eleven while using my other credit cards to pay. After all, it’s better than nothing right?

Related Articles


About Justin Oh
Your average Zillennial who is obsessed with anime, games, movies and of course, personal finance. Join me as I break down personal finance into easily digestible and fun bits!
You can contribute your thoughts like Justin Oh here.

šŸ”„ What's Popular

    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles
Stay updated with the latest finance tips!
Receive bite-sized finance on Telegram here.
šŸ’¬ Comments (0)
What are your thoughts?

No comments yet.
Be the first to share your thoughts!

šŸ”„ What's Popular

    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles
    • Loading articles

Join our Community!

Discuss your thoughts with like-minded members in these community groups!

Stay updated with the latest finance tips!
Receive bite-sized finance on Telegram here.